Life insurance is a fifty-year-old buying experience wrapped around one of the best financial products ever made. PFG rebuilt the experience with AI doing what machines do best — speed, matching, memory — so licensed humans can do what only humans should: advise your family.
A hundred million people aren't uninsured because they don't care — they're uninsured because the process was slow, opaque, and priced in their imagination at ten times reality. Speed and clarity close that gap. That's an AI problem, and we built for it.
When you ask for options, our systems have your file prepped and an advisor calling while other agencies are still printing your inquiry. Speed isn't a luxury — it's the difference between protected and "meant to get around to it."
Every carrier treats the same health profile differently. Our tooling matches your age, health, and budget against carrier appetites before the call — so your advisor shows you the three options most likely to say yes, priced to the dollar.
Nearly 6 in 10 life applications now qualify for accelerated underwriting — decisions in hours instead of weeks. We route every eligible application down the fast lane, and most final expense coverage can be in force the same day.
Annual reviews, draft-date reminders, life-change check-ins — automated so they never get forgotten, delivered by the same human advisor every time. Policies at PFG stay in force because nobody falls through the cracks.
No policy at PFG is ever recommended by an algorithm. AI makes our advisors faster and better-informed — it never replaces the license, the accountability, or the human on the other end of the line.
This is not a startup promise — it's a 180-year-old system that paid out nearly a trillion dollars last year alone. What's new is how you access it. That's where we come in.
Here's the part most agencies would keep quiet: protection is chapter one. The stack we're building — machine speed, carrier-grade data discipline, and a licensed human on every decision — is the exact architecture wealth management should have had all along. By 2030, Pence becomes a wealth firm, and the families we protect first will be the portfolios we steward next.
When the wealth side opens, the first seats go to the people who were here before it existed. Join the waitlist and you'll get first access at launch — and a front-row view of the buildout between now and then. No cost, no obligation, no spam.
Joining the waitlist is an expression of interest only — it does not create a client or advisory relationship. Investment advisory services are part of Pence's future roadmap and are not currently offered.
Yes — this very website was designed, written, and shipped with AI, in about a day. The industry took fifty years to modernize its paperwork; we took a weekend. Our advisors, however, remain stubbornly, thoroughly human — and they'd love to prove it on a ten-minute call.
Ten minutes. Three options. A licensed human. Zero pressure.
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